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Microsoft Product Activation is designed to help end users ensure they have a legal, licensed and genuine copy of Microsoft software. You can learn more about the COA label features at. For Windows desktop and Windows Server operating system licenses, when installing the software on new PC hardware, the system builder must affix the COA label to the outside of the fully assembled PC or Server in a visible and easily accessible area. The COA is included in the System Builder Software Pack. Requirement to resell the PC to a third party A complete copy of the OEM Distribution & Reseller program license is available at. For Office 2013, the ODR license and OEM Pre-installation kit (OPK) are available to download at the OEM Partner Center website. By opening the software pack, system builders agree to the license terms. The ODR program license is affixed to the side of the Microsoft OEM Distribution & Reseller program pack for Windows or Server software.

Office 2013 - Office 2013 Professional, Office 2013 Home & Business and Office 2013 Home & Student.

Windows Server 2008 R2 - Windows Server 2008 R2 Standard, Windows Server 2008 R2 Datacenter, Windows Server 2008 R2 Enterprise and Small Business Server 2011.

Windows Server 2012 - Windows Server 2012 Standard, Windows Server 2012 Datacenter and Windows Server 2012 Essentials.

Windows 7 - Windows 7 Ultimate, Windows 7 Professional and Windows 7 Home Premium.

Windows 8 - Windows 8 Professional and Windows 8 Home Premium.

The OEM Distribution & Reseller Channel is designed to make it easy to acquire and distribute genuine Microsoft software. Microsoft offers operating system, application and server software for distributors and resellers to sell to end customers or to pre-install on systems. Microsoft OEM Distribution & Reseller (ODR) ChannelĪn original equipment manufacturer (OEM), assembler, refurbisher or pre-installer of software on computer systems who sells the system to an end user or third party.

It will also answer common questions concerning licenses. It will explain the ways OEMs can acquire genuine Microsoft software, how that software can be distributed, and the value of pre-installing genuine Microsoft software. This guide will provide you, the OEM Distribution & Reseller (ODR), with the information you’ll need to successfully understand and manage Microsoft ODR software licenses.

OEM Distribution & Reseller Program (Formerly OEM System Builder)